My boyfriend had some interesting thoughts about a TV commercial that you might refer to as “venting.” One particular commercial for a secondary education institute plays repetitively on a station that we frequent watch. Their marketing attempts target to viewers without job and who are watching TV. A young, black guy wearing a sideways-tilted hat accuses the audience of wasting time in front of the television and to put the unemployment blame on them. He promotes the institute as a means of new career opportunities and yells about do something to change our lives and to call and enroll.
After seeing this commercial multiple times, my boyfriend was clearly annoyed with the volume, language, and portrayal of the message. He expressed his concern with the marketing and asked: Who really listens to and believes this guy? Would anyone actually call the school just because of this douche bag? And if they did, I want to call that person and ask them why!
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